Location-Driven Growth: Using Geospatial Insights to Scale Convenience Retail in Ecuador. European Journal of Marketing and Economics, [S. l.], v. 9, n. 1, p. 21–38, 2026. DOI: 10.26417/nh8yht85. Disponível em: https://www.revistia.com/index.php/ejme/article/view/3456. Acesso em: 3 apr. 2026.